Online Retailing Scales Newer Heights as Industry Tracker ‘Watches’

© nicholasputz
As the World watches the dynamism in the business scenario with globalization and newly established retailing trends, online shopping in the U.S. continues to scale higher levels with figures of $44.3 billion being reported through online retail spending in the first three months of 2012. ComScore, the industry tracker has reported an escalation of 17 percent in earnings for online retailers in comparison to those of last year.
The top categories that are performing extremely well include subscriptions and digital content, consumer electronics, purchase of jewelry and watches online, computer software, event tickets, etc. Almost 48.8 percent of the transactions taking place online including sale of books, watches, clothes, toys, flowers and other products were shipped free of cost to buyers.
Luxury watches, shoes and apparel have been found to be among the top ranking items being purchased by 38 percent of U.S. tablet owners in the month of April, 2012. The figures by ComScore represent the tenth consecutive quarter of year over year growth which has been positive and the sixth consecutive quarter of double digit growth.
With the increasing popularity of e-shopping and online retailing, the brick and mortar and the traditional stores are facing hard times ahead. The lure of online coupons, discounts and lucrative offers are luring the perspective consumers away to the e-business websites selling shoes, watches, services, apparel, tours, books and other products.
For example, buyers looking for watches rarely visit showrooms to physically touch and feel the timepieces before making their purchases. The striking of a million chimes as the clocks strike twelve is an experience of the past, while deciding on wrist watches, alarm clocks, desk pieces or wall clocks.

